Calculator and money.

Why Biden’s war on junk fees may not save you money

Aug. 9, 2023

Legislating fees can have unintended consequences, including a redistribution of costs. Get CU marketing professor Amit Bhattacharjee's take.

New X logo on a computer screen

Rebranding is risky business, but here’s why trading Twitter for X just might work

July 27, 2023

Companies change their name for many reasons, all with the hope of creating “stronger, favorable, unique associations." Get CU Marketing Professor Donald Lichtenstein’s take.

Pages